Recommended Tools & Resources
Over the years, I’ve tried a lot of different tools for building websites, creating content, growing an email list and running an online business.
The tools on this page are the ones I’ve chosen to keep using in Digital Wealth Lifestyle because they help me run the business more simply, efficiently and effectively. You certainly don’t need all of them from day one, but each has earned its place in my own setup and is something I’m happy to recommend.
*A quick note: some of the links below are affiliate links, which means I may earn a small commission if you decide to purchase through them (at no extra cost to you). I only ever recommend tools I use and believe in.
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Website Setup & Essentials
Domain Registration
Namecheap
Simple, reliable domain registration that makes it easy to secure your business name and get started quickly.
- Best for: Beginners setting up their first website
- Why I use it: Affordable, easy to manage, and includes free privacy protection
- When to use it: Your very first step
This is the domain provider I personally use.
WordPress Hosting
20i
Reliable, beginner-friendly WordPress hosting with many of the performance, security and backup features you need already built in.
- Best for: Hosting a WordPress website on a fast, dependable platform
- Why I use it: Easy to manage, competitively priced and backed by responsive support
- When to use it: When you’re ready to get your WordPress website online and want hosting that can grow with you
I use 20i to host Digital Wealth Lifestyle. It takes care of much of the technical infrastructure behind the site, including backups, SSL, caching and security, without making day-to-day website management unnecessarily complicated.
WordPress Theme
Astra
A fast, flexible WordPress theme that gives you a clean foundation for building a professional website without unnecessary complexity.
- Best for: Building a fast, professional WordPress website
- Why I use it: Lightweight, flexible and easy to customise as your site grows
- When to use it: When setting up the design and structure of your WordPress site
Astra is the theme I use for Digital Wealth Lifestyle, alongside Spectra for additional layout and design flexibility.
Website Design & Layout
Spectra
A powerful companion to Astra that adds flexible design blocks and layout options — making it easy to create clean, professional pages without complexity.
- Best for: Designing blog posts, pages and layouts inside WordPress
- Why I use it: Adds flexibility without slowing your site down
- When to use it: When creating your core site pages and content
Spectra works alongside Astra to give you more control over your design.
Website & Funnel Builder
OptimizePress
Build your landing pages and sales funnels — this is what turns visitors into leads and customers.
- Best for: Sales pages, opt-in pages and funnels
- Why I use it: Built specifically for marketers and integrates seamlessly with email and checkout tools
- When to use it: Once your site is set up and you’re ready to start generating leads and sales
This is the core tool behind the Digital Wealth Lifestyle landing pages and funnels.
Email & List Building
Email Marketing
Aweber
Build and grow your email list — the most valuable asset in your online business.
- Best for: Capturing leads, sending emails and creating automations
- Why I use it: Simple to use, reliable and integrates seamlessly with your funnels
- When to use it: As soon as your website is live
Your email list is what turns traffic into long-term income.
SEO
SEO Optimisation
RankMath
Optimise your content so it can be found on Google — without needing technical SEO knowledge.
- Best for: Improving your blog posts and pages for search engines
- Why I use it: Simple, guided setup with built-in suggestions as you create content
- When to use it: As soon as you start publishing content
You don’t need to master SEO — just follow the recommendations as you go.
Affiliate Links & Tracking
Affiliate Link Management
PrettyLinks
Turn long, messy affiliate links into clean, branded links that are easy to manage, share and track.
- Best for: Organising and shortening your affiliate links
- Why I use it: Keeps everything tidy and makes links look more professional
- When to use it: As soon as you start adding affiliate links to your content
This helps you stay organised as your income streams grow.
Content & Creative Tools
Graphic Design
Canva
Create clean, professional graphics for your website, social media and products — even with no design experience.
- Best for: Social posts, blog images and simple visuals
- Why I use it: Easy to use with ready-made templates
- When to use it: Whenever you need graphics or visual content
You don’t need to be a designer — Canva does the heavy lifting.
Brand & Funnel Graphics
ClickDesigns
Create polished product mockups, sales graphics and funnel visuals that help your offers look professional and credible.
- Best for: eBook covers, product mockups and sales graphics
- Why I use it: Designed specifically for marketers and funnels
- When to use it: When creating offers, lead magnets or sales pages
Good presentation can make a big difference to how professional an offer feels.
Video & Screen Recording
Video Creation
InVideo
Create simple, professional videos using templates — perfect for content, tutorials and faceless marketing.
- Best for: Social media videos, tutorials and faceless content
- Why I use it: No editing experience needed — just customise templates and publish
- When to use it: When creating content for YouTube, social media or promotions
You don’t need to be on camera — this makes video creation simple and scalable.
Screen Recording
ScreenPal
Record your screen to create tutorials, walkthroughs and training videos — ideal for simple, practical content.
- Best for: Tutorials, demos and walkthrough videos
- Why I use it: Quick to use and perfect for explaining things clearly
- When to use it: When showing processes, tools or step-by-step guides
Simple screen recordings are often more effective than highly edited videos.
File Hosting
Content Delivery Network
Bunny.net
Host your videos, downloads and digital products securely — with fast loading speeds and reliable delivery.
- Best for: Hosting videos, downloads and other media files outside your main WordPress hosting
- Why I use it: Fast, affordable and useful for keeping large files away from your main website server
- When to use it: When you need a dedicated place to host and deliver larger media or downloadable files
Bunny.net is a useful option when your content library grows beyond what you want to store directly with your main website hosting.
Productivity & Workflow
Project Management
Nifty
Keep your tasks, content and projects organised in one place — so you stay consistent and make steady progress.
- Best for: Planning content, tracking tasks and staying organised
- Why I use it: Simple to manage everything without overcomplicating things
- When to use it: When you need a simple system for keeping your work organised
You don’t need anything complex — just a simple system to stay on track.
Outsourcing & Services
Freelance Marketplace
Fiverr
Find freelancers to help with design, content, video editing and technical tasks — when you’re ready to save time and scale.
- Best for: Outsourcing small tasks or specific projects
- Why I use it: Easy to find affordable help quickly
- When to use it: When a specialist can complete a task faster or better than doing everything yourself
Focus on building your foundation first — then use this to scale faster.
Legal & Compliance
Legal Pages
WP Legal
Quickly generate the essential legal pages your website needs — including privacy policies, terms and disclaimers — without needing legal expertise.
- Best for: Creating a starting point for essential website legal pages
- Why I use it: Makes it much easier to create and maintain the core policies a website needs
- When to use it: As soon as your website is ready to go live
WP Legal helps you create important website policies such as privacy, terms and disclaimer pages without starting from scratch. It simplifies an area of website setup that can otherwise be easy to overlook.
